Daily Plus 2014-07-25

What has happened on 2014-07-25 in this circle?

Check out the day before 2014-07-24

The shared circle was collected and
shared on Google Plus on 2012-02-01 14:45:18 by

Gideon Rosenblatt

Ayoub Khote -
+105 - 11 shares - 7 comments


Ayoub Khote Ayoub Khote

d&a

I'm dying. Cannot even. 
G Hartman G Hartman

'No problem' in response to my Thank You unnerves me to no end. I loathe it. 
G Hartman G Hartman

Structured Data and Semantic Search Visibility (NEW)
_Search is almost like a brain, applying a thin but critical layer of order upon the chaotic mass of information that gets dumped upon the web every second of every day. [Read more...]
Thanks +David Amerland for this great PYB contribution sir.
David Amerland David Amerland

Iron, dry clean or febreeze and toss in the dryer? 
G Hartman G Hartman

Showcase content in Hangouts On Air

Hosting a Hangout On Air is a great way to connect with your audience. While viewers are tuned in, this is the perfect time to share or promote something related to the conversation. Using the new Showcase app, hosts can now direct viewers to websites, merchandise, YouTube videos, your Google+ profile and Google Play content, all in a rich display on the right-hand side of the Hangout broadcast. 

Now, anyone can host a live conversation and connect their viewers to a variety of related content. Take a look at how the cast of Dawn of the Planet of the Apes used the Showcase app to link to exclusive footage, movie tickets, and more (http://goo.gl/GngZvv). Also, check out how Common used the Showcase app to promote his new music video and to drive fans directly to the Play Store to purchase his new album in real-time (http://goo.gl/4QGi7O).

There are all kinds of ways to enrich your live conversations using Showcase. We’re excited to see what you’ll share in your next Hangout On Air. Give it a try today: http://goo.gl/oMXG1M!

Update: For quick tips on how to use Showcase, check out the guide: http://goo.gl/SbAsft 

#googleplusupdate #hangouts
Yifat Cohen Yifat Cohen

How the Google Answer Box Gets Its Answers

The Answer Box (AKA "Quick Answers") in Google has been around for a while now, but in the past year, especially since the introduction of Hummingbird, Google has been expanding its uses, variations, and the array of queries for which it might appear.

The Google Answer box is a search feature that displays a brief answer to the question a user enters in Google search. Sometimes Google provides the answer itself, such as for a currency conversion or solution to an equation. But increasingly, the answers are being drawn from non-Google websites (see the example below).

Answer Box Study
In the most extensive study of these answer boxes to date of which I am aware, +Razvan Gavrilas of +cognitiveSEO reports on their examination of over 10,000 queries that ask questions of a type that typically generate such answer boxes.

They show how often answer boxes are actually generated for such queries, and draw some conclusions on what makes a site more likely to be a source for such results.

Read all their findings at http://stonet.co/1t3ZFfR

Answer Boxes May Be a Hidden Boon
When site owners first noticed that Google was extracting (without permission) content from their sites to use in Answer Boxes, the general take was negative. The assumption was that Google was robbing them of clicks and traffic.

But is that always the case?

If a page on your site is only providing commodity information with little added value ("The answer to the Ultimate Question about Life, the Universe, and Everything is 42"), then yes, getting that into an Answer Box probably has limited value (perhaps some branding value). 

But look at the example in the image below. A question like "how is an atom composed" can't really be answered satisfactorily in one or two sentences. The linked site from which Google extracted the answer shown has an extensive, high quality article on the topic. 

It is very likely that the searcher will only have his/her whistle whetted by the Answer Box answer. So where are they going to go for more information? Most likely they will click on the link in the Answer Box.

So the bottom line here is if your site is providing in-depth content that answers questions your target audience has, and if your site meets the other apparent criteria shown in the Cognitive SEO study, then earning an Answer Box citation at the top of search results could end up being a great driver of free traffic from Google.

Again, the link to the complete study is http://stonet.co/1t3ZFfR

(For more about the role that Hummingbird may play in helping Google created these answer boxes and other search features, see +Eric Enge's recent article at http://stonet.co/UmWNeK)
Mark Traphagen Mark Traphagen

Change, Complexity and the Internet of Things

The other day, I learned that my car can now talk to my furnace. I'm not joking. Here's a quick little story of how that works, why it's kind of cool, and some concerns about how the Internet of Things could create more demands on our already over-stretched attention.

#internetofthings   #iot   #servicetethers  
Gideon Rosenblatt Gideon Rosenblatt

Let's win a trip to Fiji!

So +Linda Feinholz is on her way to Fiji and I'm going to miss her dearly...I doubt I can win this in time to join her, but perhaps we all can go together..?

Why not give it a try - http://woobox.com/bscrzy/99arf5

----------
#fiji   #freecontest   #giveawaway   #giveaway  
Yifat Cohen Yifat Cohen

"The public is understandably fearful."

+Zoe Goodacre does it again with a 100 words that will twist your noodle. :) Take the dive: http://goo.gl/uPT1eP

#privacy   #privacyconcerns  
David Amerland David Amerland

Authorship Photos Aren't Gone...They've Just Gone Personal

In my latest +LinkedIn post I show that Authorship photos haven't really entirely disappeared...and they've taken on a great new power for active Google+ users.

BONUS: There's a nice surprise for G+ brand pages as well!

#authorship   #googleuathorship   #plusonly  
Mark Traphagen Mark Traphagen

Dog leaping at its prey

Here's one for the new story category
David Amerland David Amerland

There were plenty of great seats at last night's Durham Bulls game. Can't figure out why....

#plusonly  
Mark Traphagen Mark Traphagen

Amazon, The Mighty Commerce River, Is Losing Flow

Yesterday Amazon reported 2nd quarter fiscal results at the close of the market. To the shock of some, they managed to have an even worse loss than analysts had predicted. They lost $126 million on $19.3 billion of revenue for a per share loss of 27 cents. Analysts had predicted a 15 cent per share loss. Amazon managed to almost double that prediction. It's no surprise that Amazon's stock (AMZN) is down almost $40 (more than 11%) this morning.

It appears that Google, Apple, and possibly now Facebook, are the darling tech companies of Wall Street. Amazon is facing tough competition on multiple fronts. One of them is Cloud services. Google and Apple are putting significant pricing pressure on Amazon Web Services.

For instance, soon after Apple's WWDC, I posted about Apple's latest entry into Cloud services for developers. See my post, Apple's CloudKit Is Upping the Ante! (https://plus.google.com/+JeffSayre/posts/B9PL7KyRVwP).

App developers could save up to $40,000 per month by switching from AWS to Apple's free CloudKit service. Yes, those who do are locked into the Apple universe, but that type of potential savings may be too hard to ignore.

#cloudwars  
Jeff Sayre Jeff Sayre

"Pilgrimage" for +Artistic Google's tour of Chicago, curated by +Rob Robinson +Jamal Masood +Patrick Sheeran and me.

A little dystopia on the pedestrian bridge. End times!

Musical accompaniment: Eurythmics - I Saved The World Today

Original GSV at http://goo.gl/maps/sVSqs
Jan McCartney Jan McCartney

Question of the Day

At what point, during the last day of your work week, do you feel as if the weekend has started?

Usually at some point in the early afternoon, when there’s nothing urgent left that can’t wait until Monday...

#crosspostall #questionoftheday
Ayoub Khote Ayoub Khote

Google pushes out a huge and significant local search algorithm change. 
Yifat Cohen Yifat Cohen

How Do You Successfully Run SEO Tests?

The latest Whiteboard Friday -- http://bit.ly/runSEOtests -- walks through 3 important practices for setting up and running high quality tests in the SEO & web marketing world.
Mark Traphagen Mark Traphagen

Susan Stone -
+21 - 2 shares - 2 comments


Susan Stone Susan Stone

Books. Emotional Objects.

There are few things that are predictable, and even fewer things that are forever, even in the sense of being around as long as the culture, society, and world as we know it exists.

There is one prediction I'd like to make though. Books, printed books. They will be around for a long time. There will be digital books, ebooks, and more delivery vehicles will be created, some seriously interesting and some truly useful. But the printed book, the book as a physical object, isn't disappearing anytime soon.

Around 1995, David Carson created a book, "The End of Print" — mostly typographical terrorism around the title thesis with tons of graphics and ill-cropped photographs. It's beautiful, spectacular even, and I still have it as a hard copy, a physical souvenir of the time. It's a monument, an ironic paradox that failed to deliver its promise starting from day one, its contradiction getting even stronger over the years. Even better, the cheap paperback came loose during the first weeks. I had it repaired by a bookbinder. It's a book after all. The kind that doesn't die. (Now, it's out of print. Q.E.D.)

In 2011, I wrote "None of This is Real" — a beautiful book full of art criticizing itself. Even more beautiful is that it delivers on its title, I never had a substantial amount of copies printed. If you order it, it will be printed in the geographical region you happen to be and become real.

Books are emotional objects. That's why I'm betting on them — as a bookmaker.

In the strict meaning of the word there cannot be anything 'new' in the typography of books. Though largely forgotten today, methods and rules upon which it is impossible to improve have been developed over centuries. To produce perfect books, these rules have to be brought back to life and applied. —Jan Tschichold, 1958

If you're interested in having your own book laid out, edited, and/or designed, please use the information on my Book Publication & Production Services page or consult the Guide On How To Self Publish Your Book.

http://alexanderbecker.net/books/?lang=en
http://showcase.alexanderbecker.net/2012/07/guide-on-how-to-self-publish-your-book.html

I am slicing through information. Separating the useful from the useless, the important from the unimportant. I divide. Clean lines between the more valuable and the less valuable, between the static and the dynamic, the interesting and the boring stuff. Design, analysis, strategies — it's always a matter of division. Removing the unimportant and the superfluous, extracting the core, be it an idea, a shape, or a pattern.

I provide ideation services, conceptual and technical consulting, from visionary design to professional execution and presentation.

http://alexanderbecker.net/consulting/?lang=en
Alexander Becker Alexander Becker

Double, double

A little bit of a breather after last week’s blistering activity but still some really special content. There was a hint of something brewing in the HOA arena with many events experiencing difficulties (a sign of an update rolling out perhaps?). Hopefully the events listed will still be accessible for you.

I really enjoyed this lost episode of the +Jess + Scott + You Show: SEO: Poh-tay-toh, Pah-Tah-Doh and EssEeeeOhhhh! (http://goo.gl/TiZgRy). This is a rebroadcast of one of the pilot episodes of the show from +Jessica Dewell and +Scott Scowcroft including segments featuring +Ronnie Bincer and +David Amerland. Fascinating to see how this show started. More lost episodes are promised - I’m looking forward to them.

+Ryan Hanley’s Content Warfare TV is always a high priority for me. Ryan has a knack for bringing in knowledgeable guests, directing the flow with aplomb and adding his own, well thought out, insights. Why Content Marketing Works Every Time (http://goo.gl/MGzVF8) has +Marcus Sheridan sharing some great advice about the power of listening to your customer and answering their questions no matter how trivial they seem. This makes eminent sense but surprising how many times it is either glossed over or the bias is on firmly on the business rather than the customer. It was great to hear Marcus mention a Learning Centre approach to your website catering for the differing learning styles of your audience. Also a very interesting section on comments in the latter part of the show #BreakingTaboos . Great stuff.

What’s with Wednesday?

Forget about #HumpDay this Wednesday was #ContentClashDay . No less than four great HOAs airing at exactly the same time. Any London Bus Controller would have been proud! Fear not for those you missed for the power of replay is a marvellous thing.

I’ll start with How to Google your Business from +The Great British Hangout (http://goo.gl/5BZInT). +Kath Dawson and +Peter Lunn doing a marvellous job of making +Donna Beckett and +Nick Rink comfortable on their very first public HOA - you would never have guessed it from their confident delivery. The guys are on a mission to encourage more UK people and businesses to get started with Google+ and this show looks at the different options for business pages. Go #BritPack

The Food & Booze Show - Craft Beer Special (http://goo.gl/F5gCWw) saw +Mia Voss and +Chef Dennis Littley joined by +James Dearsley drinking some real ale in his local pub and +Craig Fifield accompanied by some of his favourite craft beers. I wish I had a warm beer to hand while watching this. Always an enjoyable half hour, and particularly so when Craig gives some How a man… advice.

The power of storytelling in marketing is addressed in part three of There's Gold in Your Personal Story (http://goo.gl/F7ntl6). +Kellan Fluckiger goes over the fundamentals of storytelling and taking your marketing efforts to another level. There are some good common sense tips here and Kellan is obviously well experienced in the field. Well worth the 30 minutes or so.

The final show in this four-way clash was the Midweek Zap - What's Your Worth? (http://goo.gl/2QYNCW) with +Zara Altair talking about finance with +Stephanie Sims. Stephanie has a knack for making finance easily digestible and I know the topic strikes fear into many small business owners. So get over the trepidation, listen to Stephanie and get connecting. If you’re short on time +Grizwald Grim has been extremely generous and created another of his timesaving #timestamp posts of the show (http://goo.gl/2OeOdo)

Twice as manly...

We were treated to a double helping of creative brain for hire +Jeff Sieh this week. First off on Social Media Hangout #17: The Even Manlier Show: A Conversation with Jeff Sieh (http://goo.gl/wkXeXJ). Jeff joined +Andrij Harasewych, +Ben Fisher and, briefly, +Eric Enge discussing HOA gremlins (yes there were a few in this show), Pinterest, the realness of Hangouts and investing in yourself. I’ve likened this show to an afternoon with your mates in the pub, always enjoyable and you come away with a smile.

Next up in The Manly Show - Standout With Stout (http://goo.gl/CEXGk6) Jeff is joined by +Wade Harman, +Mike Allton and, as the title alludes, +Dustin W. Stout taking a deep look at branding. There’s no doubting that Dustin has some solid expertise in the field and it’s always worth paying attention when he shares that expertise. Get to grips with getting your business message out consistently. Combine this with the HOA below and you’ll have an excellent grounding in branding your business.

...and a double Stout

Dustin found himself in the Google+ Business Spotlight (http://goo.gl/HU1F62) with +Stephan Hovnanian and +Ben Fisher talking graphics and some core principles that all businesses should bear in mind when looking at visuals for their own content. I wholeheartedly support the use no more than two fonts advice. The only time I use a second font is in a block quote on a web page or in a document. Another tip that I will start using is to keep to a fifteen minute time limit to source an image for your posts. Great stuff.

Thinkers corner

+John Moore gets us thinking about our strategies for achieving our goals, business or otherwise, in How Mr Kit Taught Me About the Benefit of Changing Strategies (http://goo.gl/1if3DC). While I would never suggest that trickery is the best way to get where you want to be I’m sure we could all benefit from an evaluation of how we are doing currently and switching gear where necessary.

+Colin Walker has been quietly beavering away with his #project365 postings. Yesterday he came up with a cracker Revolution (http://goo.gl/U7d3lK) that I took as a challenge, and a reminder, to question everything, evaluate all the data being thrown your way and step out from the shadows of others. What do you think?

And finally…

For me Google+ is about more than marketing or geeky guides, it’s also about fun. This show G+ Hollywood Circles Hangout (http://goo.gl/DpGRCn) from +Michael Daniels (the game show king!) is a great example of what can be achieved. +Terry Leigh Britton, +Susan Finch, +Scott Scowcroft, +Ronnie Bincer, +Larry Fournillier, +Heather Kraafter, +Christine DeGraff and +Chef Dennis Littley answering the questions and having a lot of fun to boot. You’ll never look at toothpaste in the same way again!


Have a great weekend wherever you are

#WeeklyRoundUp   #WeekInReview   #Google +

#BitingedgeFridayFavourites   #MicksPicks

Created by +Mick Sharpe of +Bitingedge
David Amerland David Amerland

Do Organic Search Results Provide Branding Value?

+Nathan Safran reported in +Search Engine Land about a study by +Conductor that showed varying levels of increased brand awareness after people were exposed to organic search results for a brand. Though the study is nearly two years old, Safran thought it worth bringing up in light of a recent Google study that alleged an increase in brand awareness from exposure to a brand's PPC ads.

Bottom line: doing well in search likely has benefits for your brand that go beyond just driving clicks and traffic to your site.

Google’s study reignites the conversation around the secondary benefits for brands of appearing in search results. Google’s study shows brand lift for appearing in paid search, and Conductor’s study shows lift for appearing in organic search, with a higher boost for appearing above the fold and in organic search results.

Read the complete article at http://stonet.co/1pgFEyU
Mark Traphagen Mark Traphagen

Too many companies go public too soon - or, more to the point, they don't use their capital to meet rising competition effectively. I use Pandora all the time, but I don't really use it as much as I could, because it's just not that rich a service in and of itself. It does what it does very well, but not much else.
John Blossom John Blossom

Do Words like "Structured Data and "Semantic Search Visibility" Intimidate You?
If you publish content online and circled +David Amerland - as you should - then you'll have an idea of how they relate to each other.

Structured data helps search engines know what your content is about and how it relates to other content on the web.
Not a coder? Not a problem...

"It does however require some planning and forethought and it will also require some discipline as you move forward. So if you really want your website’s content to feature in Google’s search here are the steps required:"

The 4 steps are....

#semanticsearch   #structureddata  
Ray Hiltz Ray Hiltz

Uhm.. uhm... see a familiar face here...?

The secret is out!

Check out what I've been working on for the past few weeks.. 
MORE Traffic + MORE Leads = MORE MONEY!

So - if you're still looking for ways to grow your business, check out all the goodies here.



-----------
#gplusgotogal   #howtogoogleplus   #gplustraining   #howtohangout   #hangouttips  
Yifat Cohen Yifat Cohen

HOA Showcase App startup...
Here are the basic 4 steps to take when wanting to engage your viewers using the new HOA Showcase App along with a Scheduled HOA Event. 
The Showcase app will allow viewers to see the live or recorded HOA broadcast along with a list of links displayed on the side of the main video feed. There are many fantastic uses for this HOA option.

The Showcase App was introduced to the public yesterday. We'll be having a private training session today for all active Hangout Mastery members on all the details needed to make it work and some great ideas on what to use it for.

Today's training will also include some groundbreaking teaching techniques; besides using the slides I've been preparing for the past few weeks, we'll also be showing the Host's interface as the audience asks questions and they get answers demonstrated live.

If you are not a member and want to be, visit www.bit.ly/HangoutMastery for details (all the training we do is archived for you).

Google also released a fact sheet on the Showcase App which you might use as a primer to get you started: http://goo.gl/ewvcvZ
=== ===
#HOAtips   #ShowcaseApp   #HangoutsOnAir   #HangoutMastery   #SocialMediaMarketing   #HOAshowcaseapp  
Mark Traphagen Mark Traphagen

Don't hire women until they are too "mature" to get pregnant?
Chris Veerabadran Chris Veerabadran

Join +Wade Harman of +WadeHarman.com and guest host +Mark Traphagen as they sit down for round two of the Relationship Marketing series with +Jay Baer to talk about social marketing as a whole and what we need to be doing different to stand out from the crowd in this noisy atmosphere.  

You will learn the real truth about social media marketing and what you should be doing to better your online business.  Both in marketing and relationships.

Read Jay here: http://www.convinceandconvert.com

The podcast: http://jaytoday.tv

Join the Relationship Marketing Community here: http://goo.gl/ma1wej

Want to become a part of the Relationship Experience Course? Find out more here: http://www.wadeharman.com/relationship-marketing-course.

Be in the closed group that gets all the juicy relationship marketing and social media tidbits first here: http://www.wadeharman.com/subscribe

Have you tried out +NOD3x for your G+ account yet?  It will literally open up a brand new world for you to explore here on Google Plus! http://goo.gl/hVniiZ  

Also check out some upgrading options in Nod3x here: http://nod3x.com/pricing-table.html  Get a 20% discount on anything on that page with the code WadeH2O

Also, don't forget one of the best cross posting platforms out there devoted to G+ as well called +Friends+Me .   If you're serious about marketing, get the $10 plan, it works awesome for my business! http://goo.gl/Dolyku

#socialmedia   #socialmediamarketing   #socialmediatips   #socialmediamarketingtips   #marketing   #marketingtips   #brandingtips   #marketingstrategy  
Mark Traphagen Mark Traphagen

Time for media de-consolidation legislation:

...in 1983, 50 companies owned 90 percent of the media consumed by Americans. By 2012, just six companies — including Fox (then part of News Corporation) and Time Warner — controlled that 90 percent, according to testimony before the House Judiciary Committee examining Comcast’s acquisition of NBCUniversal.
John Blossom John Blossom

Some Initial Data on RTBF Censorship Requests Surfaces from Google

Already the "right to be forgotten" ruling from EU courts has triggered 91,000 requests for removing about 328,000 links to public information on European search engines.

I think that Google's terming this legal requirement "knowledge censorship" is fairly accurate. As knowledge workers know, knowledge is a greater whole of insight assembled from pieces of information. Judging individual pieces of information as being worthy of elimination removes the ability of people to see a greater whole that may demonstrate a truth that the pieces add up to - a truth that will be harder to verify, now.

The European experts assembled by Google to help them deal with these requests struggle with this concept also. A quote from one:

Neither the taxonomy (‘right to be forgotten’) nor the logic (relevance determined by age as justification for support) truly addresses the broader need for information sedimentation – solutions, adapted to the infosphere, that enable us, individually and as a society, to remember without recalling; to live with, but also beyond, experience; to acknowledge without constraining.

To me, that's double-speak which translates: "we know that this is censorship, can we learn to deal with it comfortably?"

Time will tell.
John Blossom John Blossom

Scredible Anagram of the Day
FENCED FIRE

Ready, set, solve! #SAotD  

Congratulations to +Brandon Rosenbaum for guessing - Valuable!
Ayoub Khote Ayoub Khote

quote: Fifty seven percent of respondents told pollsters that they’d be more likely to support a candidate who opposes allowing employers to drop birth control coverage, and about half of them said they feel “very strongly” about that preference. An even higher number, 71 percent, said that elected officials who support the Hobby Lobby ruling are focused on the “wrong issues and priorities.”

The distaste for pro-Hobby Lobby candidates isn’t limited to voters who identify as Democrats. About 55 percent of independents said they were more likely to support politicians who oppose allowing companies to refuse to cover contraception, versus just 20 percent who said they would lend their support to a politician who supports that policy. Republican women are about evenly split, with 34 percent preferring candidates who oppose the Hobby Lobby ruling and 38 percent preferring candidates who favor it.
Susan Stone Susan Stone

More photos of the Moto X+1 Emerge

Kudos to +Android Police sor some near-production photos of the upcoming so-called Moto X+1 phone. Leather backs will be available in addition to wood and plastic, what looks like a unique multi-LED flash system built into the bezel of the camera and some sort of funky sensor in the top edge next to the SIM slot. 1080p video seems to be a given and 32GB storage is rumored as a baseline. I really don't think that I want the huge 2K video display promised for the Nexus 6, so this is likely going to be a very tempting option...
John Blossom John Blossom

Has the Googling of Medical Research Begun?

Looks like Google [X]'s latest moonshot is anonymized data collection on human genomes to build insights into what patterns correlate with diseases. Apply inference computing to that data, and voila - lots of knowledge, not so many scientists producing it. This could be an efficiency breakthrough. No wonder companies like Novartis are partnering with Google, they may be the source of insight in the #signaleconomy  that they need to deliver breakthroughs cost-effectively...
John Blossom John Blossom

Vibrates my feet!! Nice!!
Simon Mainwaring Simon Mainwaring

http://www.thestreet.com/story/12821463/1/why-amazon-is-the-stock-you-want-to-load-up-on-today.html Amazon "collapsed" after the last quarter's earnings came out, to $296, rallied back to $358 yesterday, then fell to $317 after the latest earnings. Guess what happens next?
Dana Blankenhorn Dana Blankenhorn

Planning Their Own Learning
Lehigh’s mountaintop program has more than 100 students this summer, including a few from nearby colleges, and most of them are undergraduates. Some of the projects came from professors, and a handful are intended to produce business start-ups. But most were created by the students, with no requirement to publish or patent results, and as much or as little involvement by faculty mentors as the students want.

#schools  
dixie pomerat dixie pomerat

quote: Authorities in California are searching for a fugitive homeless man who has refused treatment for tuberculosis and may be contagious.

An arrest warrant has been issued for Eduardo Rosas Cruz, 25, of Mexico.
Mr Cruz was diagnosed with the illness at a local emergency room in March but fled when asked to remain in the area for treatment.

Health officials are concerned he may be infected with a drug-resistant strain of the illness.
Susan Stone Susan Stone

Top 3 Questions this week from the Google+ Help Community
curated by +Alex Garcia 
   1. How to give editing and posting rights to other people for a Google+ page.
   2. How to delete an account you can't remember creating.
   3. Where do I go for G+ Hangout help?

► Tip of the Week:
+Jaana Nyström advises to be careful when deleting photos, and explains how you can reduce the impact of mistakes.

#googleplustips  
Ray Hiltz Ray Hiltz

An entertaining read!

If you’re a fan of the Harry Dresden books by Jim Butcher, then you will get this: The main protagonist in Inquisitor is Harry Dresden, with a century or so of experience added. They differ only in gender and their powers: They are both idealistic, and will do what is necessary to save everyone. They both aren't perfect, and do the right thing despite it.

The book is not a copy of Jim Butcher's work, though. It has a fair few major differences, and it's only because of the shared genre that the comparison came to mind.

The best part of the book is that +R.J. Blain has created a character that is very well realised, one that the reader can understand and come to adore very quickly. The writing flows well and the story is paced perfectly. There are a fair few twists and turns that help to leave the reader guessing and entertained.

The book is very much worth reading, and is well edited. Definitely worth the purchase price and more!

The link below is to the UK Kindle version. You can search for Inquisitor on the Amazon.com Kindle store for the US version.
Ayoub Khote Ayoub Khote

This Is Your Tax Dollars Hard At Work
Copyright is a thorn. It's not that I have anything against artists protecting and monetizing their work. In fact, I've been rallying for artists to retain their copyright for years. When a musician signs with a label, or an author signs with a publisher, they hand over the copyright of the work. They no longer own it. This means, that a lot of the copyright owners didn't create the work they own the copyright to. I think that's wrong. 

The system has been manipulated into financing Big Entertainment. They are failing, and piracy is high, because they aren't taking care of their customers. So, because an industry is clueless about their customers, the US Gov't is using our tax dollars to keep these assholes alive through all kinds of BS legislation. 

Copyright no longer benefits the creatives, it's a tool that Big Entertainment uses to not only stay alive, but prosper, while the artists who actually created the art we all love and enjoy file for bankruptcy. 

Fuck Big Entertainment! Support Independent Artists.  If you are an indie artist (of any kind), leave a comment below to let everyone know who you are and how they can buy your stuff. 

http://torrentfreak.com/obama-administration-wants-criminalize-movie-streaming-140725/
Phil Bowyer Phil Bowyer

Arizona officials insist that there is nothing to see here:

“Wood died in a lawful manner and by eyewitness and medical accounts he did not suffer. This is in stark comparison to the gruesome, vicious suffering that he inflicted on his two victims — and the lifetime of suffering he has caused their family,” said the Republican governor.

Totally did not suffer, you lying liar ‘journalists’ who witnessed the same thing and reported that Joseph Wood “gulped like a fish on land” for 90 minutes. Nothing wrong with some deep breathing exercises to prepare for the afterlife. - Wonkette.

#quote   #satire  
Chris Veerabadran Chris Veerabadran

What's 21st century manufacturing like in the #signaleconomy ? +Shapeways shows us now artisan-crafts workers turn ideas into marketed products with astounding imagination.
John Blossom John Blossom

Corporate social reponsibility remains a vital part of the business ... http://ow.ly/2KH7wY
Simon Mainwaring Simon Mainwaring

Apple's iWatch Fashion Partners Helping to Extend the Brand?

Apple may be working with Swatch as well as other watchmakers for fashion-branded wrist computers. Could be a very smart brand extension in one way,. but could also push the Apple brand more into a fashion brand rather than a tech brand. That may be what Apple needs to attract more women and fashion-minded men into this market segment, though. Apple is a brand that's a fashion statement as much as anything else...
John Blossom John Blossom

Double, double

A little bit of a breather after last week’s blistering activity but still some really special content. There was a hint of something brewing in the HOA arena with many events experiencing difficulties (a sign of an update rolling out perhaps?). Hopefully the events listed will still be accessible for you.

I really enjoyed this lost episode of the +Jess + Scott + You Show: SEO: Poh-tay-toh, Pah-Tah-Doh and EssEeeeOhhhh! (http://goo.gl/TiZgRy). This is a rebroadcast of one of the pilot episodes of the show from +Jessica Dewell and +Scott Scowcroft including segments featuring +Ronnie Bincer and +David Amerland. Fascinating to see how this show started. More lost episodes are promised - I’m looking forward to them.

+Ryan Hanley’s Content Warfare TV is always a high priority for me. Ryan has a knack for bringing in knowledgeable guests, directing the flow with aplomb and adding his own, well thought out, insights. Why Content Marketing Works Every Time (http://goo.gl/MGzVF8) has +Marcus Sheridan sharing some great advice about the power of listening to your customer and answering their questions no matter how trivial they seem. This makes eminent sense but surprising how many times it is either glossed over or the bias is on firmly on the business rather than the customer. It was great to hear Marcus mention a Learning Centre approach to your website catering for the differing learning styles of your audience. Also a very interesting section on comments in the latter part of the show #BreakingTaboos . Great stuff.

What’s with Wednesday?

Forget about #HumpDay this Wednesday was #ContentClashDay . No less than four great HOAs airing at exactly the same time. Any London Bus Controller would have been proud! Fear not for those you missed for the power of replay is a marvellous thing.

I’ll start with How to Google your Business from +The Great British Hangout (http://goo.gl/5BZInT). +Kath Dawson and +Peter Lunn doing a marvellous job of making +Donna Beckett and +Nick Rink comfortable on their very first public HOA - you would never have guessed it from their confident delivery. The guys are on a mission to encourage more UK people and businesses to get started with Google+ and this show looks at the different options for business pages. Go #BritPack

The Food & Booze Show - Craft Beer Special (http://goo.gl/F5gCWw) saw +Mia Voss and +Chef Dennis Littley joined by +James Dearsley drinking some real ale in his local pub and +Craig Fifield accompanied by some of his favourite craft beers. I wish I had a warm beer to hand while watching this. Always an enjoyable half hour, and particularly so when Craig gives some How a man… advice.

The power of storytelling in marketing is addressed in part three of There's Gold in Your Personal Story (http://goo.gl/F7ntl6). +Kellan Fluckiger goes over the fundamentals of storytelling and taking your marketing efforts to another level. There are some good common sense tips here and Kellan is obviously well experienced in the field. Well worth the 30 minutes or so.

The final show in this four-way clash was the Midweek Zap - What's Your Worth? (http://goo.gl/2QYNCW) with +Zara Altair talking about finance with +Stephanie Sims. Stephanie has a knack for making finance easily digestible and I know the topic strikes fear into many small business owners. So get over the trepidation, listen to Stephanie and get connecting. If you’re short on time +Grizwald Grim has been extremely generous and created another of his timesaving #timestamp posts of the show (http://goo.gl/2OeOdo)

Twice as manly...

We were treated to a double helping of creative brain for hire +Jeff Sieh this week. First off on Social Media Hangout #17: The Even Manlier Show: A Conversation with Jeff Sieh (http://goo.gl/wkXeXJ). Jeff joined +Andrij Harasewych, +Ben Fisher and, briefly, +Eric Enge discussing HOA gremlins (yes there were a few in this show), Pinterest, the realness of Hangouts and investing in yourself. I’ve likened this show to an afternoon with your mates in the pub, always enjoyable and you come away with a smile.

Next up in The Manly Show - Standout With Stout (http://goo.gl/CEXGk6) Jeff is joined by +Wade Harman, +Mike Allton and, as the title alludes, +Dustin W. Stout taking a deep look at branding. There’s no doubting that Dustin has some solid expertise in the field and it’s always worth paying attention when he shares that expertise. Get to grips with getting your business message out consistently. Combine this with the HOA below and you’ll have an excellent grounding in branding your business.

...and a double Stout

Dustin found himself in the Google+ Business Spotlight (http://goo.gl/HU1F62) with +Stephan Hovnanian and +Ben Fisher talking graphics and some core principles that all businesses should bear in mind when looking at visuals for their own content. I wholeheartedly support the use no more than two fonts advice. The only time I use a second font is in a block quote on a web page or in a document. Another tip that I will start using is to keep to a fifteen minute time limit to source an image for your posts. Great stuff.

Thinkers corner

+John Moore gets us thinking about our strategies for achieving our goals, business or otherwise, in How Mr Kit Taught Me About the Benefit of Changing Strategies (http://goo.gl/1if3DC). While I would never suggest that trickery is the best way to get where you want to be I’m sure we could all benefit from an evaluation of how we are doing currently and switching gear where necessary.

+Colin Walker has been quietly beavering away with his #project365 postings. Yesterday he came up with a cracker Revolution (http://goo.gl/U7d3lK) that I took as a challenge, and a reminder, to question everything, evaluate all the data being thrown your way and step out from the shadows of others. What do you think?

And finally…

For me Google+ is about more than marketing or geeky guides, it’s also about fun. This show G+ Hollywood Circles Hangout (http://goo.gl/DpGRCn) from +Michael Daniels (the game show king!) is a great example of what can be achieved. +Terry Leigh Britton, +Susan Finch, +Scott Scowcroft, +Ronnie Bincer, +Larry Fournillier, +Heather Kraafter, +Christine DeGraff and +Chef Dennis Littley answering the questions and having a lot of fun to boot. You’ll never look at toothpaste in the same way again!


Have a great weekend wherever you are

#WeeklyRoundUp   #WeekInReview   #Google +

#BitingedgeFridayFavourites   #MicksPicks

Created by +Mick Sharpe of +Bitingedge
Ray Hiltz Ray Hiltz

Misconceptions are rampant in the world of SEO. So much speculation and so little real info. Yet, operating with the wrong information can have fatal consequences to your SEO plan. Join +Rae Hoffman and I as we share our thoughts on common myths, how to recognize new ones, and how to protect yourself from them.

The show will air on Friday July 25, 2014 at 3 PM ET (Boston time). Say YES to the event invite to get access to the video for live or later viewing. I will also share the video link here for mobile viewers.

Please help us by sharing this event or inviting others to attend.  Thanks for your help!
Mark Traphagen Mark Traphagen

So ... This is very funny.
Brendan Howard Brendan Howard

Revenues at Amazon grew healthily, but operating losses were very heavy. You can't Wal-Mart your prices and invest like Google indefinitely. At some point Amazon has to find some margins - and allow others to do so more gracefully.
John Blossom John Blossom

From F500s to startups, we see brands of all sizes and across all industries make the same critical mistake: They don’t know who they are.
Simon Mainwaring Simon Mainwaring

For all you globetrotters, #Nexus helps you keep a pulse on the world from the palm of your hand. Press the clock icon, and then touch the globe in the bottom-center of the screen to add clocks for cities around the world. #NexusTips
John Blossom John Blossom

Human beings, by nature, are utopian. We dream and we hope, and since the dawn of civilization, we have conjured notions of an ideal and perfect existence. From the bucolic realms of the Garden of Eden to Plato’s republic of philosopher kings, from the island paradise of Thomas More’s Utopia to the libertarian collectives of the nineteenth century America to the counterculture communes of the 1960’s, the way in which utopia has been envisioned have changed dramatically over time. But whatever forms they have taken, utopian ideals have helped drive forward an unfolding process of reinvention, a process whereby humankind has sought, through vision and experimentation, a new and better life. Indeed, utopian visions, and the social experiments they inspired, are a product of our most freely creative faculty, the human imagination. They are an expression of the universal impulse to create the new –to reshape culture and even consciousness itself.

Jessica Roemischer.

#utopia   #vision   #community   #quote   #culture  

Image creativecommons by Torley -Flickr
Gunther Sonnenfeld Gunther Sonnenfeld

Chefs, Not Recipes: The Tyranny of Best Practices. "We think we lack knowledge, but we actually lack practice." http://buff.ly/1xbEXs1
John Blossom John Blossom

While a good deal of the U.S. plows along in SUVs, pickups and huge inefficient homes, government buildings are pointing the U.S. towards sustainable options in construction. Hopefully they help our sustainability industries to scale...
John Blossom John Blossom

http://www.thestreet.com/story/12787051/1/apple-google-must-turn-to-enterprise-sales-to-boost-tablets.html Sales are driven by software and the upgrade cycle. For tablets to grow they need greater penetration in the enterprise market. In other words, IBM's deal with Apple may prove of greatest benefit to Samsung. 
Dana Blankenhorn Dana Blankenhorn

The Role of Practice in Mastery May Be Less Than We Think
Alfie Kohn looks at a recent meta-analysis of the role of deliberate practice in attaining expertise. (Don't miss his note on grade inflation.) Abstract and link to research below. 

_For many of us, then, Andersson's conclusion has been deeply reassuring: Practice hard and you'll do well. But along comes a brand-new meta-analysis, a statistical summary of 157 separate comparisons in 88 recent studies, that finds practice actually doesn't play nearly as significant a role as we'd like to think. "The evidence is quite clear that some people do reach an elite level of performance without copious practice, while other people fail to do so despite copious practice," wrote Brooke Macnamara, David Hambrick, and Frederick Oswald in Psychological Science. In fact, they calculated that, overall, the amount of deliberate practice in which someone engages explains only 12 percent of the variance in the quality of performance. Which means 88 percent is explained by other factors. [...]

1. Something similar has been found with respect to claims about grade inflation, which usually turn out to be based on students' reports of their own grades. When we look at actual transcripts, it becomes much harder to defend the assertion that grades are higher now than they used to be, as Clifford Adelman discovered in extensive research he conducted for the U.S. Department of Education.

Abstract: http://goo.gl/cSKNad
More than 20 years ago, researchers proposed that individual differences in performance in such domains as music, sports, and games largely reflect individual differences in amount of deliberate practice, which was defined as engagement in structured activities created specifically to improve performance in a domain. This view is a frequent topic of popular-science writing—but is it supported by empirical evidence? To answer this question, we conducted a meta-analysis covering all major domains in which deliberate practice has been investigated. We found that deliberate practice explained 26% of the variance in performance for games, 21% for music, 18% for sports, 4% for education, and less than 1% for professions. We conclude that deliberate practice is important, but not as important as has been argued.

#schools   #practice  
dixie pomerat dixie pomerat

Daily Circles check it out

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